Jaguar has a long automotive history of elegance and performance. The brand was born in the United Kingdom, and for years its vehicles were synonymous with old-world luxury for the aristocracy. Refined and subdued, Jaguars are the epitome of traditional English sophistication.
The big breakthrough that launched the Jaguar legacy was the 1948 XK120 sports car, with the engine designed by William Heynes, Walter Hassan and Claude Baily. Introducing the large Mark VII saloon in 1951, Jaguar soon found itself inundated with orders. The Mark VII and its successors gathered rave reviews from magazines such as Road & Track and The Motor. A Mark VII went on to win the prestigious Monte Carlo Rally in 1956.
The 1960s saw the introduction of one of Jaguar's best-known models, the E-Type coupe, which blended performance and beauty, packaged in a sleek and beautiful design. The success of groups like the Beatles and the Rolling Stones and icons like Twiggy made British culture a hot commodity during the '60s - a fact that had positive implications for Jaguar's global popularity.
Jaguars have always been beautiful cars and things haven’t changed much from the legendary E-Type to the XK range: they still turn heads and make the hair on the back of your neck stand stand on end when that beautiful roar comes past.
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