Third party cookies
Some of the cookies on comparethemarket.com are set up on behalf of our third party suppliers. We've listed all of our third party cookies and full details of their purpose below. If you wish to block or restrict any of the below cookies then please visit www.allaboutcookies.org to find out how. Remember you may not be able to fully access our service if you do not have cookies enabled on your computer, tablet or mobile device.
Business and Landlord (Simply Business)
Cookie description |
Cookie name | Purpose | Lifetime of cookie |
Cloudflare ID | __cfduid | Used by the content network, Cloudflare, to identify trusted web traffic for live chat. | 1 year |
Session ID | __zlcmid | Preserves users' states across page requests. | 1 year |
_chopin_session_quote_simplybusiness_co_uk | Means that we can keep answers filled in when users move between page | Session | |
Internal tracking | _sp_*.* | We use this cookie to provide you with a consistent browsing experience on each occasion that you visit on our site. | 2 years |
i | Helps us distinguish between users who visit our website and drive all our online performance reporting | Session | |
snowplowOutQueue_snowplow_sb-ava-pv_get | Helps to collect data that helps us to better understand user behaviour | Persistent | |
New Relic | JSESSIONID | Used to count the number of sessions created on our site | Session |
Security guard | rack_session | To protect us from security attacks related to data submitted to our back end servers | Session |
Testing marker | flip_fab.* | Ensures consistency for the user that they always see the same version of a test journey | 1 year |
Promotion marker | ref_id | Helps us associate vouchers with any purchase for a given visit to fulfil promotional campaign | 1 day |
Mouseflow | mf_* | This helps us to understand which parts of our user interface are/are not being used | Session |
Business Energy (Bionic)
Cookie description |
Cookie name | Purpose | Lifetime of cookie |
.doubleclick.net | IDE | User Demographic and Interest data collection used for remarketing | 1 Year |
.google.com | ANID | Google Analytics User Tracking | 1 Year |
CONSENT, DV | Google Analytics User Tracking | 01-01-2038 | |
1P_JAR | Google Analytics User Tracking | 1 Month | |
NID | Google user preferences (browser language, search results, safesearch preferences) | 6 months | |
.bionic.co.uk | _ga, _gid | Google Analytics User Tracking | 2 Years |
_gid | Google Analytics User Tracking | 1 Day | |
adiLIP, adiS, adiV, adiVi | Responsetap cookies used to show a dynamic telephone number to users in order to report on offline conversions | 1 Month | |
_fbp | Facebook User Analytics | 3 months | |
_hjid | HotJar user ID for heatmapping and reporting | 1 Year | |
metrics.responsetap.com | JSESSIONID | Unique Session ID used to help tie phonecalls to website visitors | Session |
.bing.com | MUID, MUIDB | Cookie for remarketing/advertising to users via Bing | 1 Year |
.linkedin.com | UserMatchHistory, bcookie, lang, lidc | Cookie for remarketing/advertising to users via LinkedIn | 1 Month |
Smart-energy.bionic.co.uk | _energy_journey_session | Internal session ID for hybrid reporting | Session |
_hjincludedinsample | Used to determine if a user is included in the hotjar heatmap sample | Session | |
.facebook.com | fr | Cookie for remarketing/advertising to users via Facebook | 3 Months |
Travel and Life Insurance (The Idol)
Cookie description | Name | Purpose | Lifetime of cookie |
Load Balancer Cookie | SERVERID | This cookie is set by our load-balancer in order to send subsequent requests to the correct backend web sever. |
This cookie expires when you close your browser |
Application Session Cookie | JSESSIONID |
This cookie is set by our application server in order that the application will function, this is a session cookie which enables our application to function |
This cookie expires when you close your browser |
Content Management System cookie | ico62#sc_wede | This cookie is used to record that users have viewed the webcast. It collects information in an anonymous form. | This cookie expires when you close your browser |
Breakdown (Comparison Creator)
Cookie description | Name | Purpose | Lifetime of the cookie |
Session Cookie | breakdown_quote_id | This is the quote_id where the users data is stored. | This cookie expires when you close your browser |
sessionid | This cookie is used by the ComparisonCreator quote engine to record the session of the customer so we can store and recall the quote data. | Expires after 2 weeks or upon Browser cleaning. |
PPI/Health/Over 50s Life (Assured Futures)
Cookie description | Name | Purpose | Lifetime of cookie |
ctmpmi.mooso.co.uk/ | ASP.NET_SessionID |
www.simplylookupadmin.co.uk address and post code lookup |
This cookie expires when you close your browser |
_cfduid (luckyorange.com) _cfduid (luckyorange.net) |
Tracks customer's behaviour throughout the journey, however does not store any personally identifiable information | 5 years | |
AWSELB | Is used to map the customers session to an instance. | End of session | |
_lotr | Original Referrer the visitor came to the site from. | 180 days | |
_lo_rid | Obtains the user's recording ID. This is auto extended as the visitor visits pages. | 30 minutes (extending) | |
_lo_u | Identifies if the user is a unique visitor to the site | 2 years | |
_lo_v | Identifies the total number of visits from individual users | 1 year (extending) | |
ctmPmi | A unique Id that references your current session on our site. | This cookie expires when you close your browser | |
lo_form_submits_47150 | Tracking Lucky Orange user submission | End of session |
Mortgages, Savings, Cash ISAs and Current Accounts (Experian Limited)
Cookie description | Name | Purpose | Lifetime of cookie |
Experian Limited | .ASPXAUTH |
Used by the web server to identify a user's logged in session |
2 weeks |
ASP.NET_SessionId | Used by the web server to identify a user's session | 20 minutes of inactivity | |
CompareTheMarket_site CompareTheMarket_source Source site |
Determines the site name which is then used in the code and for reporting |
20 minutes of inactivity | |
ClickIds |
Contains information about any product clicks generated by the user |
When the browser is closed | |
captureKey |
Has a unique number determining which user last logged into love inc. from this pc |
3 years | |
OpenX | OAID | Used to track clicks on the advertising network | 1 year |
Omniture Sitecatalyst | s_cc | Used to determine if cookies are enabled |
This cookie expires when you close your browser |
s_lastvisit |
Stores the date in which the user last visited the website |
3 years | |
s_pers | Stores data relating to a user's logged in session | 2 years | |
s_sq |
Contains information about the previous link that was clicked by the user |
This cookie expires when you close your browser | |
s_vi | Used to identify a unique user |
This is a persistant cookie and will stay until deleted |
Broadband, phone and digital TV and Mobile phones (Broadband Choices and Decision Tech)
Essential cookies
We enable these cookies for all visitors to our website. They make sure it functions correctly (for example, allowing you to do a search for offers where you live and to place an order should you choose). These cookies also make sure that its performance is optimised (for example, helping you find our website in search engines, making sure it can handle lots of visitors at busy times and remembering choices you have made, to save you time and effort).
Cookie description | Name | Purpose | Lifetime of cookie |
Broadbandchoices Browser Session |
AWSELB, starting .AspNetCore.Antiforgery | These cookies allow our website to respond to your actions such as when you enter your postcode to run a broadband comparison search. | <1 day Session |
Broadbandchoices User Preferences |
cookie_policy, usercontext, _dtl_analytics_filter |
These cookies allow us to remember your preferences and some features of your journey, for example, saving you the trouble of typing in your postcode every time you search for a better deal. They also tell us if you have closed pop-ups on the site (so we don't bother you with them again). These cookies also store a some of deals you have viewed so we can email them to you if you ask us to. These cookies also tell us if you have seen our cookie policy and whether you have opted out of receiving non-essential cookies. |
<1 day Session Session |
Broadbandchoices |
_dtl_ref1, _dtl_ref2, _dtl_ref3, _dtl_tsid |
These cookies show us how you found our website and which website you came from, or something else about your journey to our website. This helps us to understand which of our online marketing channels is most effective. These cookies also allow us to reward some external websites for directing you to us. | 1 day or session |
Broadbandchoices |
_dtl_uid |
These cookies allow us to see if you have made separate visits to our website at different times. This allows us to offer you a more customised experience by remembering your previous preferences. | 2 years |
Response Tap |
_adiCookieCheck |
These cookies enable us to track the progress of a telephone order you have placed. You can find detailed information about Response Tap’s privacy policy here. |
Session 30 minutes 30 minutes 1 minute 30 minutes 7 days |
Google Analytics | _ga, _gat_europe_unique_urchin, _gid _gali |
These cookies allow us to use a unique anonymous ID that Google has created. We use this cookie to generate statistical data on how you use our website so we can see when you purchase a product from one of our suppliers. If you ask us to email you, we use this to recognise if you return to our website to help us offer you a better service. You can find detailed information about Google’s privacy policies and how to manage the use of these cookie settings here. | 2 years 1 minute 24 hours 1 year |
Google Analytics (Demographics and Interest Reporting) | _gat | You can find detailed information about Google’s demographics and interest reporting and how to manage the information they collect here. | 1 minute |
Optimizely | optimizelyBuckets, optimizelyDomainTestCookie, optimizelyEndUserId, optimizelyPendingLogEvents, optimizelyRedirect, optimizelyReferrer, optimizelySegments |
These cookies allow us to test different versions of website pages to different users at the same time and to track how users navigate around our website. We use this information to test new features and make the website easier to use. You can find out more about how Optimizely works, and how to turn off their cookies here. |
6 months 6 months 6 months 15 seconds 15 seconds 15 seconds 6 months |
Google Adwords |
_gac_europe_unique_urchin | We use these cookies to show us how you found our website and which website you came from, or something else about your journey to our website. This helps us to understand which of our online marketing channels is most effective. You can find out more about Google’s use of this cookie and how to control its settings here. |
90 days |
New Relic |
JSESSIONID |
This cookie tells us how many people are using our website. We use this information to make sure the website works quickly which gives you a better experience when you use it. You can find out more about this cookie here. | Session |
DT Tracker / GetCake (affsecure.com) | sid, trk, c9 |
These cookies track when you click on a supplier's offer on our website and we direct you through to that chosen supplier's website, so you can complete your order. The cookies subsequently allow us to see when your order has resulted in a sale with a supplier. You can find out more about these cookies here. | Session 5 years 1 month |
Non-essential cookies
These cookies are used to help us improve our website (for example, by seeing how users react to new designs) or to show you relevant advertising from our company or other companies when you visit other websites. We enable these cookies for all visitors to our website but you can turn off these cookies at any time by using the preference centre at the top of this policy. You can also turn off individual cookies by following the link in the More information column.
Cookie description | Name | Purpose | Lifetime of cookie |
Hotjar | _hjIncludedInSample, _hjMinimizedPolls, _hjUserId, _hjDonePolls, _hjDoneTestersWidgets, _hjMinimizedTestersWidgets |
These cookies track how you use different pages on our website. They also allow us to run (optional) short questionnaires on the website to get your direct feedback on what you think about our service. We use this information to test new features and make the website easier to use. | You can read Hotjar’s privacy policy here and find more about their cookies here. |
AdWords Retargeting, DoubleClick Retargeting |
_ga, _gat |
We use these cookies to show you personalised ads when you visit other websites (for example, to remind you to return to our website to complete an order you have started).
In addition to the essential use, in the table above, this Google Analytics cookie is used with the other two cookies in this section to show you advertising based on other websites you have visited, and information Google may have collected from their services (such as demographics). If you are signed in to your Google account this allows us to identify the type of device through which you accessed our website (smartphone, PC, etc). This cookie also allows us to see whether you have clicked on any of the ads we show. |
You can control the personalisation setting that Google uses for advertising here. |
What happens if you choose to opt out?
When you make this preference, we disable the non-essential cookies and we disable the personalised advertising features of Google’s services, so that we only retain the essential, website performance features it provides.
If you don’t want to use cookies at all
You can stop your computer accepting cookies by changing the settings of your web browser. If you do this, some parts of our website won’t work at all and others will not work correctly, or it may limit some of the functionality. To get the best experience from our website, we recommend that you keep cookies enabled.
You can use the links below to find out how to manage cookies settings on popular web browsers. In addition, if you have used our website with non-essential cookies turned on, and you subsequently wish to turn them off, you may need to delete cookies already placed on your computer by following the instructions specific to your browser below:
You can see all the companies that are using advertising personalisation cookies in your browser, and individually turn them off, by using the link below: http://www.youronlinechoices.com/uk/your-ad-choices